Hibiki 40 Year Old is a whisky some will only dream to try! This masterfully blended whisky paired with a uniquely designed bottle make for a once and a lifetime whisky. Only 400 bottles are being released in select markets. Coupled with the $35,000 price tag, you will be hard pressed to find a bottle. Full details on Hibiki 40 are below!
Press Release has been edited and Summarized by Bourbon Lens and AI
NEW YORK, NY (DATE, 2024): The House of Suntory proudly announces the release of Hibiki 40 Year Old. It is a masterpiece that elevates the art of Japanese whisky blending. This exceptional release is crafted from a selection of Suntory’s most cherished whiskies. Each whisky is aged for over 40 years. It showcases the innovation and heritage that defines The House of Suntory.
A Blend of Unparalleled Craftsmanship
Hibiki 40 Year Old is a rare and extraordinary blend sourced from Suntory’s acclaimed Yamazaki, Hakushu, and Chita distilleries. Each whisky is meticulously matured for over four decades. This maturation results in a complex symphony of flavors. These flavors are harmoniously balanced to perfection. This release underscores Suntory’s commitment to blending excellence and its role as a pioneer in Japanese whisky craftsmanship.
Suntory’s Chief Blender, Shinji Fukuyo, carefully curated this rare whisky, blending aromas of Japanese loquat, dry lemon peel, and clove with layers of flavors like pure acacia honey and dried fig, all culminating in an aromatic and elegant finish. According to Fukuyo, Hibiki 40 Year Old carries the tranquility of Japan’s ancient temples. It embodies a sense of wabi-sabi through its long-aging process.
Design & Presentation: Honoring Japanese Tradition
Hibiki 40 Year Old is not just a whisky but a work of art. The crystal glass bottle features 30 facets. They represent the many years of Hibiki’s existence. It also includes intricate designs such as maki-e, mother-of-pearl inlay, and gold lacquer. These elements pay homage to Japan’s cultural heritage. The wooden box, crafted from 12 types of Japanese wood such as pine and zelkova, is adorned with seasonal motifs, symbolizing the connection between past and future through Hibiki.
In partnership with renowned washi artist Eriko Horiki, the box features a washi label that adds an artisanal touch to this already luxurious presentation.
An Ultra-Luxury Limited Edition
Hibiki 40 Year Old is set to make waves as one of the most exclusive whiskies in the world. Only 400 bottles are released in selected markets. Each bottle retails at an extraordinary price of $35,000 USD, making it a sought-after collectible for whisky connoisseurs and collectors alike.
Elevating ‘Creating Harmony’
Hibiki 40 Year Old exemplifies the next chapter of Hibiki’s legacy of “Creating Harmony.” The blend combines the complexity of Mizunara Japanese oak, the sweetness of Spanish oak, and the smooth caramel notes of aged American oak. This harmonious fusion of different cask types results in a whisky of unparalleled depth and elegance.
About The House of Suntory
Founded in 1923 by Shinjiro Torii, The House of Suntory is a pioneer in Japanese whisky. With renowned distilleries including Yamazaki, Hakushu, and Chita, Suntory has continued to push the boundaries of whisky-making, becoming a global leader in premium spirits. Its portfolio includes iconic whiskies such as Yamazaki, Hakushu, and Hibiki, as well as other notable brands like Roku Gin and Haku Vodka. Last year, Suntory celebrated 100 years of whisky innovation, marking a significant milestone in its history.
For more information on Hibiki 40 Year Old, visit The House of Suntory or follow them on Instagram.
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