231: Oak & Eden’s New Whiskey Customizer


Jake and Scott recently had a unique opportunity to create their own whiskies thanks to Oak & Eden’s new “Whiskey Customizer.” The new online experience allows you to be the whiskey-maker and select from over 2,000 unique combinations to craft your own unique finished whiskey.  Jake and Scott each created our own whiskey and sat down with them blind to identify what our choices were and how they stacked up against each other.  A big thank you to Oak & Eden for proposing this podcast idea and supplying us each the chance to customize our own bottle.

Oak & Eden, the Texas whiskey brand known for its unique “In-Bottle Finishing”, has introduced its Whiskey Customizer. Whiskey Customizer makes Oak & Eden the first national spirit brand to offer single bottle customization for the masses. Move over single barrel picks! This is guaranteed to create a unique, one-off bottling for the whiskey aficionados and newbies alike. The Customizer allows consumers to explore and tweak a recipe from just over 200 possible combinations. The whiskies include 4 base options, 2 wood options, 2 proof options, and 11 infusions or no infusion. Oak & Eden has plans to add more options in the near future so the possibilities might be endless. Price for this unique bottling ranges from $59-$79 depending on the options you select.

Whiskey Customizer is available now online and shipping nationwide.

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Cheers,
Scott and Jake
Bourbon Lens

Full Details from Oak & Eden:

Oak & Eden’s proprietary In-Bottle Finishing technique was just the start of the founders’ vision. Rooted by the innovative spire, the brand developed Whiskey Customizer, becoming the first national spirit brand to offer single bottle customization for the masses. Whether you’re an avid whiskey fan wanting to experiment or looking for that perfect gift for a loved one, Whiskey Customizer has a little something for everyone.

To kick off the experience, customers are invited to build their custom bottle by selecting a desired whiskey base out of Bourbon, Four Grain Bourbon, Wheated Bourbon or Rye. Each base has been aged a minimum of three years. All four whiskey bases are available in 90 proof and 114 proof. After selecting the base and proof, builders may then choose the preferred wooden spire to be infused or inserted into the base with no infusion. Wood options include an American Oak spire, lending a sweet and toasty finish, or a French Oak spire, lending a floral and peppery finish.

Builders can also select their spire to be infused with Coffee, Vanilla, Grapefruit Liqueur, Orange Liqueur, Pineapple Liqueur, Blackberry Liqueur, Cabernet, Port Wine, Rum, Honey, or Maple Syrup which is then inserted into the bottle. Oak & Eden plans to add to its infusion options, introducing seasonal and limited l-batch options quarterly, making the possibilities with Whiskey Customizer truly limitless.

As a final step, customers can make the bottle theirs by personalizing the label or adding someone else’s as a great gifting option. Shipping is available nationwide! We recommend that the bottle sit for 3 weeks after arrival to guarantee that the in-bottle finishing process has been fully completed.

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