Bourbon and Whiskey News

Need your fix of news in the spirts world?  Jake & Scott have you covered with the latest from around the world of bourbon, whiskey and beyond.

Bourbon and Whiskey News

Woodford Reserve Releases 2025 Master’s Collection: Sweet Oak Bourbon

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Woodford Reserve Releases 2025 Master’s Collection: Sweet Oak Bourbon Read Post »

The 21st Master’s Collection release showcases rare Chinkapin oak barrels and a bold 110.4 proof bourbon. Woodford Reserve has released its 2025 Master’s Collection expression: Sweet Oak Bourbon. This marks the 21st installment in the series, which continues the brand’s exploration of American oak innovation and the role wood plays in shaping whiskey flavor. Aged in […]

Bourbon and Whiskey News

Dierks Bentley and ROW 94 Whiskey Launch Hologram Experience at Louisville Airport for Bourbon Heritage Month

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Dierks Bentley and ROW 94 Whiskey Launch Hologram Experience at Louisville Airport for Bourbon Heritage Month Read Post »

LOUISVILLE, KY – September 2, 2025 — ROW 94 Whiskey, founded by country music superstar Dierks Bentley, is teaming up with Louisville Muhammad Ali International Airport (SDF) to launch a first-of-its-kind hologram experience this September and October. Beginning Friday, September 12, travelers will be greeted by a life-sized hologram of Dierks Bentley, who will share the story of ROW 94 and direct visitors to

Bourbon and Whiskey News

Sweetens Cove Spirits Launches Two New Bourbon Expressions

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Sweetens Cove Spirits Launches Two New Bourbon Expressions Read Post »

Sweetens Cove Spirits Launches 5-Year and 6-Year Tennessee Straight Bourbons. Sweetens Cove Spirits has announced the launch of two new Tennessee Straight Bourbon Whiskeys: a 5-Year Aged Tennessee Bourbon and Sweetens Cove Dunwoody, a 6-Year Aged Wheated Tennessee Bourbon. Both expressions carry forward the brand’s connection to its namesake nine-hole golf course in Tennessee. Inspired by a legendary

Bourbon and Whiskey News

Jos. A. Magnus Revives Private Cask Program with Rare 10-Year Bourbon in Seguin Moreau Barrels

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Jos. A. Magnus Revives Private Cask Program with Rare 10-Year Bourbon in Seguin Moreau Barrels Read Post »

A Decade in the Making: The Return of the Private Cask Program HOLLAND, Mich., Sept. 9, 2025 — Jos. A. Magnus & Co. proudly announces the revival of its Private Cask Program, featuring a limited release of 10-year-old, cask strength bourbon aged in rare Seguin Moreau barrels. This exclusive offering is crafted from a high-rye mash bill (60% corn, 36%

Bourbon and Whiskey News

15 STARS Releases New Artisan Collection Bourbon at Kentucky Bourbon Festival

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15 STARS Releases New Artisan Collection Bourbon at Kentucky Bourbon Festival Read Post »

New Release Showcases 15- and 12-Year Bourbons. 15 STARS has announced the launch of its newest limited-edition expression, Artisan Collection, timed to coincide with the Kentucky Bourbon Festival. Only 1,290 bottles have been produced, blending straight bourbons aged 15 and 12 years, sourced from Kentucky and Indiana. The release is now available at select retailers nationwide

Bourbon and Whiskey News

Wild Turkey Bourbon Unveils Bold Global Campaign: “When You Know It’s Right, Don’t Change a Damn Thing”

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Wild Turkey Bourbon Unveils Bold Global Campaign: “When You Know It’s Right, Don’t Change a Damn Thing” Read Post »

A Bold Stand Against Trends: Wild Turkey’s New Global Message In a world obsessed with change, Wild Turkey Bourbon is making a bold statement with its new global campaign: “When You Know It’s Right, Don’t Change a Damn Thing.” Directed by Kiku Ohe and developed by GUT New York, the campaign honors the brand’s century-long commitment to

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