Author name: Bourbon Lens Team

Jake Lewellen is the co-host and co-founder of Bourbon Lens, one of America's leading bourbon and whiskey podcasts. Born and raised in Kentucky, Jake has spent over seven years exploring the world of American whiskey — from the legendary distilleries of Bardstown and Frankfort to the craft producers nobody's heard of yet. With more than 380 episodes under his belt, Jake brings an encyclopedic knowledge of bourbon history, distillery craft, and the people shaping America's native spirit. When he's not recording, he's hunting allocated bottles, attending industry events, and convincing Scott to try one more dram. Jake is a finalist for the Bardstown Bourbon Company Worlds Top Whiskey Taster which pitted bourbon lovers from around the world in a unique sensory tasting experience.

Bourbon and Whiskey News

Dierks Bentley and ROW 94 Whiskey Launch Hologram Experience at Louisville Airport for Bourbon Heritage Month

/

Dierks Bentley and ROW 94 Whiskey Launch Hologram Experience at Louisville Airport for Bourbon Heritage Month Read Post »

LOUISVILLE, KY – September 2, 2025 — ROW 94 Whiskey, founded by country music superstar Dierks Bentley, is teaming up with Louisville Muhammad Ali International Airport (SDF) to launch a first-of-its-kind hologram experience this September and October. Beginning Friday, September 12, travelers will be greeted by a life-sized hologram of Dierks Bentley, who will share the story of ROW 94 and direct visitors to […]

Bourbon and Whiskey News

Jos. A. Magnus Revives Private Cask Program with Rare 10-Year Bourbon in Seguin Moreau Barrels

/

Jos. A. Magnus Revives Private Cask Program with Rare 10-Year Bourbon in Seguin Moreau Barrels Read Post »

A Decade in the Making: The Return of the Private Cask Program HOLLAND, Mich., Sept. 9, 2025 — Jos. A. Magnus & Co. proudly announces the revival of its Private Cask Program, featuring a limited release of 10-year-old, cask strength bourbon aged in rare Seguin Moreau barrels. This exclusive offering is crafted from a high-rye mash bill (60% corn, 36%

Bourbon and Whiskey News

Wild Turkey Bourbon Unveils Bold Global Campaign: “When You Know It’s Right, Don’t Change a Damn Thing”

/

Wild Turkey Bourbon Unveils Bold Global Campaign: “When You Know It’s Right, Don’t Change a Damn Thing” Read Post »

A Bold Stand Against Trends: Wild Turkey’s New Global Message In a world obsessed with change, Wild Turkey Bourbon is making a bold statement with its new global campaign: “When You Know It’s Right, Don’t Change a Damn Thing.” Directed by Kiku Ohe and developed by GUT New York, the campaign honors the brand’s century-long commitment to

Bourbon and Whiskey News

Purple Toad Winery & Distillery Joins Kentucky Distillers’ Association

/

Purple Toad Winery & Distillery Joins Kentucky Distillers’ Association Read Post »

FRANKFORT, Ky. — September 3, 2025 — The Kentucky Distillers’ Association (KDA) proudly welcomes Purple Toad Winery & Distillery of Paducah as its newest member, further strengthening the KDA’s mission to unite global brands and emerging craft distilleries in promoting and protecting Kentucky’s iconic spirits industry. From Winery to Distillery: A Bold New Chapter Located at 4275 Old US Hwy 45

Bourbon and Whiskey News

Barrel Global and Middle West Spirits Launch Exclusive Old Elk Wheated Bourbon Barrel Offering

/

Barrel Global and Middle West Spirits Launch Exclusive Old Elk Wheated Bourbon Barrel Offering Read Post »

NEW YORK – September 3, 2025 — Barrel Global, the U.S.-based barrel ownership company, has announced a new partnership with Middle West Spirits to offer Old Elk Wheated Bourbon new-fill single barrels to customers. This limited-edition release includes 50–100 200-liter barrels, available for $2,500 each, with discounts for purchasing two or more. “Old Elk has gained great recognition and popularity since its founding

Bourbon and Whiskey News

Sagamore Spirit Honors Baltimore Ravens with Festivus Maximus Rye Whiskey

/

Sagamore Spirit Honors Baltimore Ravens with Festivus Maximus Rye Whiskey Read Post »

BALTIMORE – September 3, 2025 — Sagamore Spirit, Maryland’s award-winning rye distillery, proudly announces the release of its Limited Edition Baltimore Ravens Festivus Maximus Small Batch Rye Whiskey. This commemorative bottling marks the third installment in the Ravens partnership series, celebrating the team’s historic first championship win 25 years ago. A Tribute to the Bullies of Baltimore The

Scroll to Top