Bourbon Lens Thoughts
Barrell Craft Spirits is unveiling something unique for their lineup; 100 proof bourbon. For this new release, they have strayed away from their cask-strength offerings. Barrell Foundation is exactly what we need more of in the marketplace; versatile, everyday sippers. We look forward to giving this a try!
Barrell Craft Spirits® Introduces Barrell Foundation Bourbon Crafted to be Enjoyed Neat and in Cocktails, this New 100-Proof Expression is the Independent Blender’s First Foray into Non-Cask Strength Bourbon
Louisville, KY (October 11, 2023) – For the past 10 years, Barrell Craft Spirits® (BCS) has become synonymous with some of the most exciting cask strength releases being made in America, showcasing its ability to blend complex flavors in bourbon, rye, and American whiskey from a variety of different distillery partners across the world. Today, the original independent blender of unique aged, cask strength whiskey since 2013 announced the launch of Barrell Foundation Bourbon, its first non-cask strength bourbon, in select U.S. markets. The new ongoing release is a blend of Kentucky (8yr), Indiana (5, 6, and 9yr), Tennessee (8yr), and Maryland (5 and 6yr) bourbon whiskeys bottled at 100-proof (50% ABV). Featuring a derived mashbill of 73% corn, 23% rye, and 4% malted barley, the expression presented a unique challenge for the award-winning blender to show it can produce a great, consistent whiskey at a lower ABV and for all occasions.
Barrell Foundation is a delicious and easy drinking bourbon whiskey with all the flavor of a cask strength bourbon whiskey at 100-proof.
We believe that a true art form in bourbon-making is the ability to produce bourbon whiskey that can be enjoyed by everyone, and we welcomed the challenge to show that we can produce great bourbon whiskey at a more approachable strength and price for all occasions. For 10 years we’ve led the blending movement in the U.S. and now welcome this exciting opportunity to be a trailblazer of an entirely different style of bourbon whiskey.
BCS Founder Joe Beatrice
Having recently opened its new 31,000 square foot blending facility in Jeffersontown, Kentucky, BCS can now support the growth of its current brands as well as new product launches. Featuring eight blending tanks with 64,000 gallons of capacity, the new facility enables the team to blend larger stocks of its bourbon into a profile that tastes great neat and works well in cocktails.
Founded in 2013 in Louisville, Kentucky, BCS selects and blends products that explore different distillation methods, barrels, and aging environments. BCS’s extensive stocks of high-quality casks mean it can craft extraordinary blends that maximize the nuances of each ingredient. Creative finishes and a liberated approach to blending guides every product release.
Barrell Foundation is now available for purchase online via the Barrell Craft Spirits website and in select markets (AZ, CA, DC, DE, IL, MD, MI, MO, NJ, NV, NY, TX, and WA beginning this month for the suggested retail price of $59.99 per 750ml bottle. The new offering will rollout nationally in January of 2024.
About Barrell Craft Spirits
The award-winning line of BCS releases are currently sold in 49 U.S. states. For more information, follow Barrell Craft Spirits® on Facebook, LinkedIn, and Instagram or visit barrellbourbon.com. Barrell Craft Spirits® Louisville-based Barrell Craft Spirits® is the original, pre-eminent independent blender of
unique, aged, cask strength whiskey and rum. Recognized for our blending expertise since 2013, we skillfully design, produce, and launch leading, unique products that surprise and delight whiskey aficionados and novices alike. Barrell Craft Spirits®, Barrell®, Barrell Bourbon® and Barrell Rye® are registered trademarks owned by Barrell Craft Spirits LLC
Listen to Bourbon Lens on your favorite podcast app or stream on Spotify. If you’d like to support Bourbon Lens, subscribe to our Patreon, sign up for our “Weekly Pour” Newsletter, and don’t forget to follow us on Facebook, Instagram, and X.
If you like cocktails, subscribe to our second podcast, Cocktails with Friends. Cocktails with Friends is hosted by our good friend and partner, Bob Cutler.
Recent Bourbon Lens Coverage
- Jeptha Creed Launches Limited Red, White & Blue Kentucky Straight Bourbon to Honor Veterans and Support CreatiVets
- Old Commonwealth Distillery Introduces New “Kentucky Nectar” Bourbon
- Hoste Cocktails Unveils New 2024 Gold Fashioned
- Rabbit Hole Distillery Launches Limited Edition 8-Year Boxergrail Founder’s Collection Rye Whiskey
- Historic Bourbon de Luxe Brand Gets New Life from Rolling Fork Founders
- Breckenridge Distillery’s New “Dad’s Stash Whiskey” Supports No-Shave November
