Evan Williams Collegiate Edition Bottles Return With Snapback Sports

Evan Williams Kentucky Straight Bourbon is growing Evan Williams Bourbon Nation® for the college football season. It has a new partnership with Snapback Sports, is bringing back its limited-edition Single Barrel Collegiate Edition bottles, and is continuing its work with ESPN broadcaster Molly McGrath.

Max Stefka, AVP Heaven Hill Brands said, “College football is built on traditions that bring people together, and that’s exactly what Evan Williams Bourbon Nation is all about. Whether it’s enjoying a tailgate with friends, collecting a special-edition bottle representing your school, or connecting with fans through new partners like Snapback Sports and Molly McGrath, we’re proud to create authentic experiences that celebrate the passion of college football season.”

Snapback Sports:

Evan Williams is the presenting sponsor of Snapback Saturdays, Snapback’s college football tour. Snapback will join Bourbon Nation tailgates at Alabama (Oct. 10) and Oklahoma (Nov. 14) and will create content for a sweepstakes where fans can win an Evan Williams tailgate trailer.

Jack Settleman, CEO of Snapback Sports said, “Snapback Sports is built around bringing fans closer to the moments, traditions and personalities that make college football so special. Partnering with Evan Williams allows us to celebrate those experiences in an authentic way while creating content that resonates with our community.”

Collegiate Edition bottles:

These 2018-vintage Evan Williams Single Barrel bottles are wax-dipped in school colors and have custom labels and tags. They are sold only in each school’s market: Alabama, Ohio State, Oklahoma, Oregon, South Carolina and Syracuse. Select bottles are also available at the Evan Williams Bourbon Experience in Louisville.