Jos. A. Magnus Revives Private Cask Program with Rare 10-Year Bourbon in Seguin Moreau Barrels

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A Decade in the Making: The Return of the Private Cask Program

HOLLAND, Mich., Sept. 9, 2025 — Jos. A. Magnus & Co. proudly announces the revival of its Private Cask Program, featuring a limited release of 10-year-old, cask strength bourbon aged in rare Seguin Moreau barrels. This exclusive offering is crafted from a high-rye mash bill (60% corn, 36% rye, 4% malted barley) and delivers a rich, complex flavor profile that bourbon enthusiasts will savor.

Barrel Selection Experience: Onsite and Virtual Options

Originally launched in 2016 and paused in 2019, the program returns with a refined experience. Participants can select their barrel onsite at the Holland, Michigan distillery, or opt for a limited virtual selection. Each purchase includes the original Seguin Moreau barrel, offering a tangible piece of bourbon-making history.

“Resurrecting the Private Cask Program has been a passion project for our entire team,”
— Ali Anderson, CEO of CraftCo.

The Elegance of Seguin Moreau Cooperage

The Seguin Moreau barrels, sourced from one of France’s most respected cooperages, feature tight grain and medium-plus convection toast. This enhances the bourbon’s mid-palate density and reveals layers of:

  • Baking spice
  • Dark vanilla bean
  • Toasted nuts
  • Refined tannins
  • Dried fruit
  • Cocoa

“Every cask in this release tells its own story,”
— William Fabry, Head Blender at Jos. A. Magnus

Program Highlights

  • 10-year-old high-rye bourbon (60% corn / 36% rye / 4% malted barley)
  • Aged in Seguin Moreau barrels
  • Cask strength bottling (105–110 proof expected)
  • Onsite or virtual barrel selection
  • Includes original barrel with purchase
  • Only 46 barrels available for public allocation
  • Suggested retail price: $124.99 per bottle

How to Participate

Interested buyers can find program details and submit an interest form at:
🔗 https://josephmagnus.com/private-barrel/

About Jos. A. Magnus & Co.

With a legacy dating back over 125 years, Jos. A. Magnus continues to craft award-winning bourbons and gins that honor American ingenuity and tradition. Signature offerings include:

  • Joseph Magnus Bourbon
  • Cigar Blend Bourbon
  • Murray Hill Club Bourbon
  • Vigilant Navy Strength Gin
  • District Dry Gin

Learn more at www.josephmagnus.com

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