The bourbon release takes the Rebel sponsorship of Richard Childress Racing to a new level as the #8 Rebel Bourbon Chevy hits the track this weekend.
Rebel Bourbon, based out of Lux Row Distillers in Bardstown, Kentucky, has announced the release of a limited-edition Kyle Busch 108 Single Barrel Bourbon. This bourbon is a collaboration with two-time NASCAR Cup Series Champion Kyle “Rowdy” Busch, driver of the #8 Chevrolet, and is bottled at 108 proof (54% ABV). The release honors Rebel Bourbon’s sponsorship of Richard Childress Racing (RCR), and each barrel was carefully selected by Busch himself, with guidance from Master Distiller John Rempe.

The Kyle Busch 108 Single Barrel Bourbon is handcrafted using Rebel’s original wheated recipe, dating back to 1849, and is aged for four years. According to the brand, drinkers should expect a bourbon with a smooth finish and a hint of spice. An allocation of 5,000 cases will be available nationwide at a suggested retail price of $39.99 per 750mL bottle. Each bottle features a unique barrel number, Busch’s signature, and the RCR logo on its front label.
Rebel Bourbon continues to build on its partnership with RCR, with more exciting plans for 2025. Busch will be driving the No. 8 Rebel Bourbon Chevrolet in select NASCAR races, including the EchoPark Automotive Grand Prix on March 2, 2025, in Austin, Texas. Fans can follow Rebel Bourbon and RCR on social media for updates and find Rebel Bourbon products through their online locator.
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