Campari Group adds Wilderness Trail Distillery to its whiskey portfolio that already includes Wild Turkey.
Latest News In Bourbon & Whiskey
198: Building “Brand Mysticism” – How to Launch a Viral Booze Brand
Our guests this week are Steven Grasse and Aaron Goldfarb who are set to release their latest book: Brand Mysticism. […]
The 2022 Buffalo Trace Antique Collection Announced
The 2022 Buffalo Trace Antique Collection is here. George T. Stagg returns with a punch at 138.7 proof.
Lisa Wicker Departing Widow Jane, Returning to Kentucky
Master Distiller Leaving Widow Jane Distillery in New York; Lisa Wicker will return to Kentucky full-time.
197: Blending America’s Craft Whiskey with American Mash and Grain
We’re joined by the founders of American Mash & Grain, CEO Devin Ershow & COO Chase Langdon. Devin and Chase […]
Check Out The Latest From American Mash and Grain
As we get ready to launch our newest podcast Monday featuring American Mash and Grain, they just released their newest […]
Like Fine Wine, Bourbon Gets Better With Age: Knob Creek 18
Bourbon Lens Thoughts: If Knob Creek 12 was good, if Knob Creek 15 was great we can only imagine that […]
Who wins in a fight a Bear or…?
While there is no Bear Fight actually taking place your taste buds maybe in for a bit a battle with […]
There Were Big Shoes To Fill and Old Forester Found The Right Fit
Bourbon Lens Thoughts: Scott and I couldn’t have been more excited when we saw the news that Melissa was named […]
New Rye Whiskey From Heaven Hill!
Bourbon Lens Thoughts We can’t wait to see a higher rye mash bill from Heaven Hill. They are known for […]
