Fred Noe

Beam Honors a Legendary Master Distiller with New Batch of Booker’s Bourbon

Booker’s “Jimmy’s Batch” is the 4th and final release of 2024 and is a tribute to Jimmy Russell, Master Distiller […]

The 3rd Booker’s Bourbon release of 2024 is a tribute to the Master Distillers of the modern bourbon industry. Fast […]

Little Book’s ‘The Infinite: Edition 1’ is the First-Ever Brand Extension Featuring Whiskey Laid Down by Three Generations of Noe […]

Jim Beam Black is elevated with a richer seven-year aged bourbon and debuts with an updated packaging design, signaling a […]

Hardin’s Creek, a unique offering from the renowned James B. Beam company, showcases the rich terroir of whiskey from different […]

The first Booker’s batch of 2024 is called the Springfield Batch to honor Booker Noe’s hometown of Springfield, Kentucky. Fast […]

This Limited Edition, Legent Yamazaki Cask Finish Blend was finished and blended in Japan after aging for 8 years in […]

Freddie Noe will oversee the Fred B. Noe Distillery as Master Distiller Yesterday, the James B. Beam Distilling Company (JBBDCo) […]