Fireball Whisky celebrates “the bold and the old who know Fireball keeps them spicy and feisty” with new lifetime supply […]
Tag: sazerac company
315: On the Hunt for Buffalo Trace Antique Collection
In this episode of the Bourbon Lens podcast, hosts Jake and Scott dive deep into the highly anticipated Buffalo Trace […]
Traveller Whiskey & Dale Jr. Forge Exciting Partnership for Daytona 500 in 2025
Defending NASCAR Xfinity Series Champion Justin Allgaier will Drive the No. 40 Traveller Whiskey Chevrolet Seeking to Qualify for the […]
Buffalo Trace Distillery’s New Holiday Advertisement Stars Freddie Johnson
Bourbon Lens podcast guest and Buffalo Trace legend, Freddie Johnson, shines a light on his father through the bond of […]
Don’t Trash Glass Launches New Partnership with Barton 1792
Don’t Trash Glass partners with one of our recent podcast Barton 1792. This program aims to help glass recycling efforts […]
Southern Comfort Unveils the SoConsole: New Video Game Accessory to Dispense Shots of Booze
The future of adult gaming has arrived; the all new SoConsole can be stocked with 50ml shooters of SoCo Sour! Southern […]
Myers’s Rum Adds New Signature Cask Collection
More Rum news here on the Bourbon Lens website and we aren’t mad about it! Sazerac’s Myers’s Rum has announced […]
Sazerac Company Scores Highly At 2024 American Whiskey Masters
LOUISVILLE, KY (August 5, 2024) – The Sazerac Company, one of the world’s leading privately-owned distilled spirits companies, has achieved […]
Spice Up Your Wedding with the New Fireball Whisky Garter
This wedding season ditch the something blue in favor of something red hot, introducing the Fireball Whisky Garter Brides, grooms […]
New Weller Millennium from Buffalo Trace Celebrates Wheat Whiskey
Weller Millennium is an ultra-aged whiskey from the esteemed Original Wheated Bourbon brand. The Weller lineup has once again expanded. […]