Jack Daniel’s and McLaren F1 Extend Global Partnership Read Post »
Jack Daniel’s and McLaren F1 have announced an extension of their global partnership ahead of the Singapore Grand Prix. Jack Daniel’s Tennessee Whiskey and the McLaren Formula 1 Team have announced a multi-year extension of their global partnership. The collaboration, which began in 2022, will continue with Jack Daniel’s serving as an Official Partner of […]
350: Why Great Bourbon Doesn’t Have to Be High Proof: Sub-100 Proof Picks Read Post »
In this episode of Bourbon Lens, Jake and Scott tackle a hot topic in the bourbon world: does great bourbon have to be high proof? While barrel-strength and cask-strength whiskeys continue to dominate the conversation, the guys make the case for exploring the sub-100 proof range (80–99 proof) as well. They share standout examples of
Dierks Bentley Adds ROW 94 Full Proof Bourbon to Whiskey Lineup Read Post »
Third Expression Joins Growing Whiskey Lineup. Country music star Dierks Bentley has announced the release of ROW 94 Full Proof, the third expression in his bourbon portfolio. Priced at $54.99 per 750ml, the new whiskey was introduced at Green River Distilling Co. in Owensboro, Kentucky, where Bentley partnered with Lofted Custom Spirits to produce the brand. The launch event included a distillery tour,
New York’s Black Button Distilling Saved from Closure and Bankruptcy Read Post »
Investment by Blackstar Company Keeps Rochester Distillery Open. Black Button Distilling, Rochester’s largest bourbon distillery, has been saved from bankruptcy through an investment by the newly formed Blackstar Company. Blackstar is led by industry veterans Kris Comstock and Ray Franklin. The move ensures that Black Button will continue operations across its portfolio of spirits, including
Frey Ranch Introduces New Release in Limited Harvester Series: Second Harvest Read Post »
Estate Distillery Releases an Ultra-Premium Wheat Whiskey Don’t miss your chance to enter for your opportunity to purchase a bottle! Frey Ranch Distillery has announced the release of its Harvester Series: Second Harvest, the second expression in its ultra-premium Harvester Series. Priced at $249.99, the whiskey highlights Frey Ranch’s sustainable, estate-grown grains and coincides with
Dark Arts Whiskey House Joins Kentucky Distillers’ Association Read Post »
The Kentucky Distillers’ Association (KDA) has announced Lexington-based Dark Arts Whiskey House as its newest member. The non-profit trade group represents and promotes Kentucky’s Bourbon and distilled spirits industry. Dark Arts, founded in 2023, joins as a Craft-level member, a designation for distilleries aging fewer than 10,000 barrels per year. Distillery Background and Methods Dark
