Jack Daniel’s Pop-Up Returns to Austin Grand Prix Weekend Read Post »
Jack Daniel’s and the McLaren Formula 1 Team will host their Jack’s Garage pop-up concert event in Austin, Texas, on Saturday, October 18, from 7–10 p.m. at The Sunset Room. The event coincides with the Austin Grand Prix and will feature live performances, cocktails, food, and immersive brand experiences. Country and Rising Stars Take the […]
King of Kentucky Returns with 17-Year-Old Release Read Post »
King of Kentucky has announced its 2025 release, a high-proof, single-barrel bourbon aged for 17 years. Now in its eighth year since returning to market, the brand remains one of the most limited and sought-after American whiskeys. Only 63 Barrels Selected for 2025 “This is the ultimate expression of American whiskey—a bold, robust bourbon that
Jack Daniel’s and McLaren F1 Extend Global Partnership Read Post »
Jack Daniel’s and McLaren F1 have announced an extension of their global partnership ahead of the Singapore Grand Prix. Jack Daniel’s Tennessee Whiskey and the McLaren Formula 1 Team have announced a multi-year extension of their global partnership. The collaboration, which began in 2022, will continue with Jack Daniel’s serving as an Official Partner of
350: Why Great Bourbon Doesn’t Have to Be High Proof: Sub-100 Proof Picks Read Post »
In this episode of Bourbon Lens, Jake and Scott tackle a hot topic in the bourbon world: does great bourbon have to be high proof? While barrel-strength and cask-strength whiskeys continue to dominate the conversation, the guys make the case for exploring the sub-100 proof range (80–99 proof) as well. They share standout examples of
Dierks Bentley Adds ROW 94 Full Proof Bourbon to Whiskey Lineup Read Post »
Third Expression Joins Growing Whiskey Lineup. Country music star Dierks Bentley has announced the release of ROW 94 Full Proof, the third expression in his bourbon portfolio. Priced at $54.99 per 750ml, the new whiskey was introduced at Green River Distilling Co. in Owensboro, Kentucky, where Bentley partnered with Lofted Custom Spirits to produce the brand. The launch event included a distillery tour,
New York’s Black Button Distilling Saved from Closure and Bankruptcy Read Post »
Investment by Blackstar Company Keeps Rochester Distillery Open. Black Button Distilling, Rochester’s largest bourbon distillery, has been saved from bankruptcy through an investment by the newly formed Blackstar Company. Blackstar is led by industry veterans Kris Comstock and Ray Franklin. The move ensures that Black Button will continue operations across its portfolio of spirits, including
