The VIP speakeasy will serve bespoke cocktails, including the Basil Hayden 75 and Baccarat Boulevardier.
Basil Hayden 75, the Official Cocktail of the Tony Awards, will also be offered at the Baccarat Hotel New York Bar and Grand Salon June 13 – 19.
Baccarat and Basil Hayden have announced their partnership at the 77th annual Tony Awards. On Sunday, June 16, hosted for the first time at the David H. Koch Theater at Lincoln Center for the Performing Arts in New York City, the two will artfully interweave craftsmanship with the past, present and future to unveil the Baccarat x Basil Hayden speakeasy – an exclusive and unforgettably elevated experience at Broadway’s biggest night.
Baccarat and Basil Hayden share not only a dedication to excellence, but a passion for the art of celebration. In this spirit, the two brands have designed an enchanting speakeasy experience in a nod to their respective time-honored crafts. The Baccarat x Basil Hayden speakeasy will welcome Tony Awards nominees, presenters, and spirits enthusiasts alike to pay homage to the diverse culture, dynamic talent, and remarkable impact of the theater community. Masterfully incorporating radiant lighting, decor, and barware from Baccarat, the space will marry the rich histories of both Baccarat and Basil Hayden with modern and daring twists to create a sophisticated, yet whimsical, cabinet of curiosities. With Lincoln Center for the Performing Arts as a dazzling backdrop, the space will be brought to life with Baccarat’s signature vivid red and gold paired with the natural elements of dark wood to create an immersive treasure trove.
Those in attendance will be presented with meticulously crafted cocktails inspired by the Tony Awards featuring several Basil Hayden permanent expressions, including Dark Rye, Malted Rye, Toast, and the brand’s original Kentucky Straight Bourbon. Guests can experience the official signature cocktail of the evening, Basil Hayden’s signature twist on a French 75, the Basil Hayden 75, specifically crafted to be sipped from the Baccarat Masséna Coupe. Co-starring alongside, the bourbon forward cocktail, Baccarat Boulevardier, the refreshing ‘Spritz’ probe, and the curtain-closing ‘Standing Ovation’, each a trophy of its own served in Baccarat glassware.
In its 260-year history, Baccarat has continued to celebrate creative expression, so it’s an honor to once again return to the Tony Awards and celebrate those in the world of stage acting who have such a profound impact on culture. Through our partnership with Basil Hayden, we will honor the timeless tradition and modern innovation of both the city of New York and Broadway in true Baccarat fashion – by bringing light and joy to this remarkable occasion.
Adam Banfield, president and CEO of Baccarat North America
In addition to the Baccarat x Basil Hayden speakeasy that is exclusive to Tony Awards VIP guests, Broadway fans and spirits enthusiasts alike will be able to enjoy select serves from the Basil Hayden x Baccarat Speakeasy cocktail menu for a limited time at the Baccarat Hotel New York’s Bar and Grand Salon. A one week only guest appearance starting today through June 19.
At Basil Hayden, we celebrate those who leave an impression with their uniqueness and charisma, so it is a thrill for us to be the official bourbon of the 77th Annual Tony Awards recognizing remarkable talent who also embody these attributes. In partnership with our impressive friends at Baccarat, we are excited for presenters and nominees to experience our bespoke, Tony Awards-inspired cocktails, further elevating this year’s celebrations and making it a night to remember.
Regan Clarke, U.S. VP of American Whiskey at Suntory Global Spirits
Consumers can follow along on Instagram @Baccarat and @basilhayden to learn more, along with recipes and tips for recreating the Basil Hayden x Baccarat Tony Awards Cocktails at home on the big night. For more information, please visit Baccarat.com and basilhaydenbourbon.com.
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