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On The Rocks Launches Jim Beam Whiskey Sour as Permanent Ready-to-Serve Cocktail

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On The Rocks Launches Jim Beam Whiskey Sour as Permanent Ready-to-Serve Cocktail Read Post »

On The Rocks Partners with Jim Beam for First Bourbon-Based RTS Collaboration On The Rocks™ Bartender Created Cocktails has announced the launch of the On The Rocks Jim Beam Whiskey Sour, marking the first time the brand has crafted a ready-to-serve cocktail with Jim Beam, the world’s best-selling bourbon. The new expression joins the brand’s […]

Bourbon and Whiskey News

Penelope Bourbon Launches Barrel Strength 7-Year at 115.2 Proof Without Raising Price

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Penelope Bourbon Launches Barrel Strength 7-Year at 115.2 Proof Without Raising Price Read Post »

ST. LOUIS (Feb. 17, 2026) – Penelope Bourbon is elevating its award-winning Barrel Strength lineup with the introduction of Barrel Strength 7-Year, a premium blend of straight bourbons bottled uncut and non-chill filtered at 115.2 proof (57.6% ABV). The upgrade from a 4-year to a 7-year age statement delivers deeper maturity and bolder flavor —

Bourbon and Whiskey News

Traveller Whiskey Launches First Line Extension with 121 Proof Full Proof Release

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Traveller Whiskey Launches First Line Extension with 121 Proof Full Proof Release Read Post »

Chris Stapleton and Buffalo Trace Master Distiller Unveil Traveller Full Proof Buffalo Trace Distillery Master Distiller Harlen Wheatley and musician Chris Stapleton have officially launched Traveller Whiskey Full Proof, the first line extension from the Traveller Whiskey brand since its debut in January 2024. Bottled at 121 proof, the new release builds on Traveller’s Blend

Bourbon and Whiskey News

Woodford Reserve Releases Cabernet Sauvignon Barrel Finish in Distillery Series

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Woodford Reserve Releases Cabernet Sauvignon Barrel Finish in Distillery Series Read Post »

Limited-Edition Bourbon Finished in French Oak Wine Barrels Woodford Reserve has released a new limited-edition expression as part of its annual Distillery Series: Cabernet Sauvignon Barrel Finish. The bourbon is fully matured Woodford Reserve Bourbon finished in French oak cabernet sauvignon barrels, which impart dark fruit and herbal notes to the whiskey. The Distillery Series

Bourbon and Whiskey News

$6,000 Bourbon Alert: Michter’s Celebration Returns with Just 315 Bottles Worldwide

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$6,000 Bourbon Alert: Michter’s Celebration Returns with Just 315 Bottles Worldwide Read Post »

Michter’s Ultra-Limited Release Ships in February 2026 Michter’s Distillery will begin shipping the 2025 Edition of Michter’s Celebration Sour Mash Whiskey in February 2026, marking only the fifth release of the ultra-limited expression. Just 315 bottles will be available worldwide, with a suggested retail price of $6,000 per bottle in the United States. The whiskey

Bourbon and Whiskey News

Basil Hayden Revives 8-Year-Old “Bibbed” Bourbon in Tribute to Booker Noe’s 1992 Vision

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Basil Hayden Revives 8-Year-Old “Bibbed” Bourbon in Tribute to Booker Noe’s 1992 Vision Read Post »

The Classic, Small Batch Bourbon Returns with Iconic Packaging and Age Statement Basil Hayden has announced the limited return of the Basil Hayden 8-Year-Old “Bibbed” Bourbon, set to be available at the James B. Beam Distilling Co.’s American Outpost beginning February 14 at 9:00 a.m. EST. The re-release pays tribute to Booker Noe’s original 1992 vision for

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