James B. Beam Distilling Company

Bourbon and Whiskey News

Jim Beam Bourbon is the New, Official Spirit of U.S. Soccer Federation

Jim Beam Bourbon is the New, Official Spirit of U.S. Soccer Federation Read Post »

As Official Partner of U.S. Soccer, Jim Beam will have a year-round presence at select U.S. Women’s and Men’s Soccer matches across the country, including on-field activations and fan events. Jim Beam, the world’s number one bourbon and an enduring American icon, is thrilled to announce its new partnership with the U.S. Soccer Federation as […]

Bourbon and Whiskey News

James B. Beam Distilling Announces New Visitor Experiences for 2024

James B. Beam Distilling Announces New Visitor Experiences for 2024 Read Post »

Visitors Get an Inside Look into the World of Whiskey Making, Beam Family History, and Eight Generations of Craftsmanship. The James B Beam Distilling Co., home of the World’s #1 bourbon Jim Beam®, is excited to announce several new visitor experiences and an expanded events calendar this year. New offerings include brand-specific consumer experiences for

Bourbon and Whiskey News

Knob Creek® Extends its Age-Stated Whiskey Portfolio with New 10 Year Rye

Knob Creek® Extends its Age-Stated Whiskey Portfolio with New 10 Year Rye Read Post »

The extra-aged rye whiskey aims to reinforce Knob Creek’s legacy of high-quality craftsmanship and producing full flavored whiskies. Today’s news comes on the heels of last year’s announcement of the addition of an age statement to its flagship rye whiskey, Knob Creek® 7 Year Old Rye Whiskey. Fast Facts about Knob Creek® 10 Year Rye: Full Details

Bourbon and Whiskey News

Beam Distilling Introduces Chapter 8 of the Little Book Series

Beam Distilling Introduces Chapter 8 of the Little Book Series Read Post »

Freddie Noe’s first 2024 release in his Little Book series is Chapter 8: “Path Not Taken”. Little Book is Freddie Noe’s passion in a bottle and his way of honoring his granddad and family. The name “Little Book” was the nickname given to Freddie growing up by his grandfather, Booker Noe. Little Book is limited

Bourbon and Whiskey News

Basil Hayden Subtle Smoke Bourbon Relaunches After Successful Debut

Basil Hayden Subtle Smoke Bourbon Relaunches After Successful Debut Read Post »

Rejoining the Basil Hayden family for a limited time, Basil Hayden Subtle Smoke is available now nationwide. Fast Facts about Subtle Smoke When first released in 2022, Basil Hayden challenged the notion that smoky spirits are harsh with the limited-edition release, Basil Hayden Subtle Smoke. Crafted by eighth generation distiller, Freddie Noe, Basil Hayden Subtle

Bourbon Lens Whiskey Reviews

New A. Overholt Monongahela Mash Straight Rye Whiskey Reviewed

New A. Overholt Monongahela Mash Straight Rye Whiskey Reviewed Read Post »

A. Overholt pays homage to a historic mashbill (80% Rye; 20% Malted Barley) and seeks to be a balanced American Rye Whiskey Overholt is one of the longest-standing US whiskey brands in American history, dating back to 1810 when it was founded by Abraham Overholt. Today, Overholt is owned by Beam Suntory and in recent

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