Bourbon and Whiskey News

On The Rocks Launches Jim Beam Whiskey Sour as Permanent Ready-to-Serve Cocktail

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On The Rocks Launches Jim Beam Whiskey Sour as Permanent Ready-to-Serve Cocktail Read Post »

On The Rocks Partners with Jim Beam for First Bourbon-Based RTS Collaboration On The Rocks™ Bartender Created Cocktails has announced the launch of the On The Rocks Jim Beam Whiskey Sour, marking the first time the brand has crafted a ready-to-serve cocktail with Jim Beam, the world’s best-selling bourbon. The new expression joins the brand’s […]

Bourbon and Whiskey News

Penelope Bourbon Launches Barrel Strength 7-Year at 115.2 Proof Without Raising Price

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Penelope Bourbon Launches Barrel Strength 7-Year at 115.2 Proof Without Raising Price Read Post »

ST. LOUIS (Feb. 17, 2026) – Penelope Bourbon is elevating its award-winning Barrel Strength lineup with the introduction of Barrel Strength 7-Year, a premium blend of straight bourbons bottled uncut and non-chill filtered at 115.2 proof (57.6% ABV). The upgrade from a 4-year to a 7-year age statement delivers deeper maturity and bolder flavor —

Bourbon and Whiskey News

Ezra Brooks 90 Returns Nationwide in Four Bottle Sizes Following Fan Demand

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Ezra Brooks 90 Returns Nationwide in Four Bottle Sizes Following Fan Demand Read Post »

ST. LOUIS (Feb. 12, 2026) – Ezra Brooks 90 is officially back on shelves nationwide after an overwhelming wave of fan requests across social media. Lux Row Distillers has reintroduced the beloved bourbon in four SKU sizes: 50mL, 375mL, 750mL, and 1.75L, offering consumers flexible purchasing options while maintaining the brand’s reputation for value and

Bourbon and Whiskey News

Yellowstone Bourbon Launches 250-Barrel Bottled-in-Bond Single Barrel Program for America’s 250th Anniversary

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Yellowstone Bourbon Launches 250-Barrel Bottled-in-Bond Single Barrel Program for America’s 250th Anniversary Read Post »

ST. LOUIS (Feb. 10, 2026) – Yellowstone Bourbon is commemorating America’s 250th anniversary with a limited-edition Hand Picked Single Barrel 2026 program, offering just 250 Bottled-in-Bond barrels to select accounts nationwide. Created in honor of the 250th anniversary of the signing of the Declaration of Independence in 1776, the special release pays tribute to America’s

Bourbon and Whiskey News

Barrell Craft Spirits Launches 18-Year Hazmat Whiskey Finished in Curacao Barrels

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Barrell Craft Spirits Launches 18-Year Hazmat Whiskey Finished in Curacao Barrels Read Post »

Louisville, KY – February 12 — On Thursday, February 12 at 10am ET, Barrell Craft Spirits will release an ultra-limited 18-Year Hazmat Whiskey finished in Curacao barrels, available exclusively online for $199 per bottle. Just 216 bottles will be released. (Sold Out) This rare cask-strength expression pushes the boundaries of long-aged American whiskey. The blend

Bourbon and Whiskey News

Traveller Whiskey Launches First Line Extension with 121 Proof Full Proof Release

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Traveller Whiskey Launches First Line Extension with 121 Proof Full Proof Release Read Post »

Chris Stapleton and Buffalo Trace Master Distiller Unveil Traveller Full Proof Buffalo Trace Distillery Master Distiller Harlen Wheatley and musician Chris Stapleton have officially launched Traveller Whiskey Full Proof, the first line extension from the Traveller Whiskey brand since its debut in January 2024. Bottled at 121 proof, the new release builds on Traveller’s Blend

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