Bourbon and Whiskey News

Kentucky Bourbon’s Economic Impact Remains Strong at $10.6 Billion Despite Industry Headwinds

Kentucky Bourbon’s Economic Impact Remains Strong at $10.6 Billion Despite Industry Headwinds Read Post »

FRANKFORT, Ky. (February 2, 2026) — Kentucky Bourbon continues to be a cornerstone of the Commonwealth’s economy, generating $10.6 billion in annual economic impact and supporting nearly 24,000 jobs, according to a newly released economic impact report. The findings reaffirm Bourbon’s role as one of Kentucky’s most vital signature industries, even as global trade volatility, […]

Shortbarrel Four Grain on a barrel with a barrel backdrop
Bourbon and Whiskey News

Shortbarrel Expands Nationwide with Release of Four Grain Straight Bourbon

Shortbarrel Expands Nationwide with Release of Four Grain Straight Bourbon Read Post »

ATLANTA, GA (February 2, 2026) — Atlanta-based Shortbarrel, one of the fastest-growing independently owned craft spirits brands in the Southeast, announces the nationwide release of its flagship, always-available Shortbarrel Four Grain Straight Bourbon. Following a successful rollout throughout the Southeast, the brand is now shipping to 47 states via shortbarrelbourbon.com, marking a major milestone in

Bourbon Lens Podcast

368: How Southern Distilleries Are Changing the Whiskey Landscape: ASW Distillery Leads Georgia’s Rise

368: How Southern Distilleries Are Changing the Whiskey Landscape: ASW Distillery Leads Georgia’s Rise Read Post »

Louisville,KY — Georgia is emerging as one of the most exciting frontiers in American whiskey, and ASW Distillery (Atlanta’s Spirit Works) is at the center of that momentum. In a new feature from Bourbon Lens News, distiller Whit Hagemann shares how ASW is challenging long-held assumptions about where great bourbon and American whiskey can come

Barrell Bourbon Batch 035
Bourbon and Whiskey News

Barrell Craft Spirits Sells Jeffersontown Facility to American Craft Bottling

Barrell Craft Spirits Sells Jeffersontown Facility to American Craft Bottling Read Post »

Independent Blender Consolidates Operations to Support Long-Term Growth Barrell Craft Spirits® (BCS) announced the sale of its blending and bottling facility in Jeffersontown, Kentucky, to American Craft Bottling. The transaction, completed January 30, 2026, reflects a strategic shift as the award-winning independent blender adapts its operations to meet future market needs. Financial terms of the

Bourbon Lens Whiskey Reviews

Bourbon Lens Explores the Rich Flavors of Elijah Craig Barrel Proof B525

Bourbon Lens Explores the Rich Flavors of Elijah Craig Barrel Proof B525 Read Post »

Louisville, KY — Bourbon Lens returns with an in-depth tasting and review of Elijah Craig Barrel Proof B525, one of the most talked-about limited bourbon releases from Heaven Hill. Known for its bold character and uncompromising proof, B525 delivers a layered tasting experience that continues to resonate with bourbon enthusiasts. Hosted by Jake Lewellen, the

Bourbon and Whiskey News

Bourbon Lens Unveils the Heritage and Flavor Behind America’s Favorite Spirit

Bourbon Lens Unveils the Heritage and Flavor Behind America’s Favorite Spirit Read Post »

Louisville, KY — Bourbon Lens releases a new educational feature, “Bourbon 101,” offering readers a clear, engaging breakdown of what defines bourbon, where it comes from, and why its rules matter. Designed for both newcomers and seasoned whiskey enthusiasts, the piece explores the spirit’s deep American roots, legal standards, and signature flavor profile. What is

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