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Laphroaig Unveils Elements 3.0, a Bold Whisky Born from a Kiln Fire

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Laphroaig Unveils Elements 3.0, a Bold Whisky Born from a Kiln Fire Read Post »

The Newest Chapter in Laphroaig Elements Series Laphroaig has released the third installment in its experimental Elements Series, designed to push the boundaries of whisky-making while retaining the distillery’s signature Islay character. Elements 3.0, now available in the U.S., was inspired by an unusual production event—a kiln fire that burned hotter and longer than intended, […]

Bourbon and Whiskey News

Jason Kelce and Ole Smoky Distillery Kick Off 2025 Tailgating with New Sweepstakes

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Jason Kelce and Ole Smoky Distillery Kick Off 2025 Tailgating with New Sweepstakes Read Post »

Ole Smoky Distillery announces the return of football icon Jason Kelce as “Team Captain” for its 2025 tailgating season. The collaboration is part of Ole Smoky’s seasonal “C’mon Raise The Jar” campaign, which encourages fans to embrace the traditions of food, drinks, and camaraderie during fall football. Sweepstakes Offers Fans Tailgate Kits As part of

Bourbon and Whiskey News

Penelope Bourbon Partners with FCancer on Limited-Edition Whiskey Release

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Penelope Bourbon Partners with FCancer on Limited-Edition Whiskey Release Read Post »

Largest Co-Branded Whiskey Project to Date Penelope Bourbon has partnered with FCancer, a nonprofit focused on prevention, early detection, and cancer support programs, to release two limited-edition whiskey blends. Together with retail partner SharedPour, the collaboration will generate more than $500,000 in donations to support FCancer’s mission. Limited-Edition Whiskey Blends This year’s project includes two

Bourbon and Whiskey News

Sagamore Spirit Releases 10-Year-Old Straight Rye Whiskey, A Defining Moment for Distillery

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Sagamore Spirit Releases 10-Year-Old Straight Rye Whiskey, A Defining Moment for Distillery Read Post »

It’s the Oldest Whiskey to Date in the Reserve Series Sagamore Spirit has announced the debut of its 10-Year-Old Straight Rye Whiskey, the latest addition to its Reserve Series and the oldest straight rye whiskey the distillery has released. The limited-edition bottling is available beginning in September 2025 at Sagamore Spirit’s Baltimore distillery and select

Bourbon and Whiskey News

Rare Bourbons Hit the Auction Block at Speed Art Museum’s Annual Art of Bourbon Auction

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Rare Bourbons Hit the Auction Block at Speed Art Museum’s Annual Art of Bourbon Auction Read Post »

The Speed Art Museum will host its annual Art of Bourbon auction on September 18, 2025, showcasing some of the rarest whiskeys in the world. The live auction will run from 7:30 p.m. to 9 p.m. EST, with museum doors opening at 6 p.m. EST. The online auction is free to join but requires registration

Bourbon and Whiskey News

Jim Beam and Cadillac Formula 1 Team Announce Landmark New Global Partnership

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Jim Beam and Cadillac Formula 1 Team Announce Landmark New Global Partnership Read Post »

Jim Beam will serve as the Official Spirits Partner of the Cadillac Formula 1® Team as it makes its 2026 debut in the FIA Formula 1 World Championship™. Jim Beam®, the world’s No. 1 bourbon, and the Cadillac Formula 1® Team have announced a multi-year global partnership. Beginning in 2026, Jim Beam will serve as

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