Author name: Bourbon Lens Team

Bourbon and Whiskey News, Bourbon Lens Podcast, Uncategorized

359: Field of Dreams Whiskey – Baseball, Bourbon, and Blending History

359: Field of Dreams Whiskey – Baseball, Bourbon, and Blending History Read Post »

Bourbon Lens sits down with Field of Dreams Whiskey Co-founders Andy Keller and Drew Storen, former Major League Baseball pitcher, to talk about how their shared passion for the game and great whiskey turned into one of the most unique whiskey projects in America. The conversation dives into the origin story of Field of Dreams […]

Bourbon and Whiskey News

Duck Club Bourbon Launches with Two Expressions in Partnership with Country Music Star

Duck Club Bourbon Launches with Two Expressions in Partnership with Country Music Star Read Post »

Riley Green Just Announced a New Venture with Two Whiskey Releases. Morningside Brands, Inc., a Memphis-based premium spirits company, has announced a new brand partnership with platinum-selling country artist and four-time CMA Award winner Riley Green for the launch of Duck Club™ Bourbon. The partnership aims to blend authenticity, outdoor heritage, and whiskey craftsmanship into

Bourbon and Whiskey News, Bourbon Lens Podcast

358: Southern Distilling’s Pete Barger on American Whiskey

358: Southern Distilling’s Pete Barger on American Whiskey Read Post »

Jake and Scott welcome back Pete Barger, Co-Founder and CEO of Southern Distilling Company and Statesville Contract Distilling, for an in-depth conversation about the growth and innovation happening in North Carolina whiskey. Pete shares insights into the distillery’s world-class production operations and how Southern Distilling has positioned itself as one of the largest producers of

Bourbon and Whiskey News

Buffalo Trace Distillery Announces 27th Annual “Holidays at the Trace”

Buffalo Trace Distillery Announces 27th Annual “Holidays at the Trace” Read Post »

Holiday Programming Returns to Buffalo Trace Distillery from December 4–31. Buffalo Trace Distillery has announced the return of its 27th annual “Holidays at the Trace” celebration, running from December 4–31, 2025 in Frankfort, Kentucky. The distillery will transform into a holiday destination featuring festive décor, retail offerings, and its signature evening program, Spirited Nights. Spirited Nights Features Two Distinct Experiences

Bourbon and Whiskey News

Elijah Craig Char No. 3 Cologne Launches in Time for Holiday Gifting

Elijah Craig Char No. 3 Cologne Launches in Time for Holiday Gifting Read Post »

The cologne takes its title from the Level 3 char used in aging Elijah Craig Bourbon. Elijah Craig has announced the release of its first-ever fragrance, Elijah Craig Char No. 3 Cologne, a scent designed to capture the warm, smoky character associated with the brand’s bourbon-making process. The new cologne draws its inspiration from the charred

Bourbon and Whiskey News

Next Chapter of Johnnie Walker’s ‘Keep Walking’ Campaign Highlights Personal Progress

Next Chapter of Johnnie Walker’s ‘Keep Walking’ Campaign Highlights Personal Progress Read Post »

Johnnie Walker Revamps Iconic ‘Keep Walking’ Campaign With Fresh Insights and New Film. Johnnie Walker has launched the latest evolution of its long-running global “Keep Walking” campaign, marking a refreshed creative direction for the Scotch whisky brand. The new film debuts first in North America before expanding globally in 2026 across streaming, digital, paid social,

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