Breckenridge Distillery has announced the re-launch of its Honey Whiskey, a flavored expression crafted with Goldswarm Raw Honey sourced from Nigeria. The whiskey is bottled at 36% ABV (72 proof) and is now part of the distillery’s core whiskey portfolio following its initial limited release in 2025. From Limited Broncos Release to Core Portfolio Offering
Jim Beam has introduced its new “Home Field Advantage” campaign in partnership with the U.S. Soccer Federation, featuring former U.S. Men’s National Team goalkeeper Tim Howard. The campaign coincides with a major international soccer tournament set to take place in North America and highlights fan engagement beyond stadium settings. Campaign Focuses on Everyday Fan Experiences
Redemption Whiskey Unveils New Packaging and Reformulated Bourbon Read Post »
Redemption Whiskey has announced a brand relaunch featuring new packaging and a reformulated bourbon now bottled at 92 proof. The update represents a significant shift for the brand, combining a redesigned visual identity with changes to its core bourbon offering as it expands its national presence. New Bottle Design Signals Brand Evolution The relaunch introduces
Jameson Irish Whiskey Partners with J Balvin in Global Music Collaboration Read Post »
Jameson Irish Whiskey’s new partnership with global music artist J Balvin marks the start of a creative collaboration centered on music, culture, and community. The initiative reflects Jameson’s continued focus on connecting with global audiences through shared experiences. Collaboration Rooted in Music and Culture According to the announcement, the partnership is built on a shared
New Riff and Rhinegeist Collaborate on Unique, New DUET American Whiskey Read Post »
New Riff Distilling and Rhinegeist Brewing have announced the release of DUET American Whiskey, a collaborative whiskey highlighting the shared use of barley in both distilling and brewing. The release reflects a partnership between two Greater Cincinnati-based producers, combining Kentucky distilling traditions with Cincinnati’s brewing heritage. Barley-Focused Mashbill and Unique Aging Process DUET American Whiskey
Woodford Reserve Announces $5,000 Mint Julep Cup for Kentucky Derby 152 Read Post »
The 2026 edition also commemorates the 250th anniversary of the United States, with a limited run of 152 handcrafted cups tied to the milestone. Woodford Reserve has unveiled its annual Mint Julep Charity Cup program in celebration of the 152nd running of the Kentucky Derby. Limited Edition Cups Honor American Heritage The collection consists of
