Bourbon and Whiskey News

Town Branch Imperium MMXXV Kentucky Straight Bourbon

Town Branch Imperium MMXXV Kentucky Straight Bourbon Read Post »

LEXINGTON, Ky, September 30, 2025 — Town Branch Distillery, a proud member of the Kentucky Bourbon Trail® and the heart of Lexington Brewing & Distilling Co., has announced the release of Town Branch Imperium MMXXV Kentucky Straight Bourbon. This year’s expression, bottled at 105 proof (52.5% ABV), features a 50% wheated bourbon foundation and a […]

Bourbon and Whiskey News

Jack Daniel’s and McLaren F1 Extend Global Partnership

Jack Daniel’s and McLaren F1 Extend Global Partnership Read Post »

Jack Daniel’s and McLaren F1 have announced an extension of their global partnership ahead of the Singapore Grand Prix. Jack Daniel’s Tennessee Whiskey and the McLaren Formula 1 Team have announced a multi-year extension of their global partnership. The collaboration, which began in 2022, will continue with Jack Daniel’s serving as an Official Partner of

Bourbon Lens Podcast, Uncategorized

350: Why Great Bourbon Doesn’t Have to Be High Proof: Sub-100 Proof Picks

350: Why Great Bourbon Doesn’t Have to Be High Proof: Sub-100 Proof Picks Read Post »

In this episode of Bourbon Lens, Jake and Scott tackle a hot topic in the bourbon world: does great bourbon have to be high proof? While barrel-strength and cask-strength whiskeys continue to dominate the conversation, the guys make the case for exploring the sub-100 proof range (80–99 proof) as well. They share standout examples of

Bourbon and Whiskey News

Dierks Bentley Adds ROW 94 Full Proof Bourbon to Whiskey Lineup

Dierks Bentley Adds ROW 94 Full Proof Bourbon to Whiskey Lineup Read Post »

Third Expression Joins Growing Whiskey Lineup. Country music star Dierks Bentley has announced the release of ROW 94 Full Proof, the third expression in his bourbon portfolio. Priced at $54.99 per 750ml, the new whiskey was introduced at Green River Distilling Co. in Owensboro, Kentucky, where Bentley partnered with Lofted Custom Spirits to produce the brand. The launch event included a distillery tour,

Two men at the awards
Bourbon and Whiskey News

Yamazaki 18 Wins Supreme Champion Spirit at 2025 International Spirits Challenge

Yamazaki 18 Wins Supreme Champion Spirit at 2025 International Spirits Challenge Read Post »

The House of Suntory’s Yamazaki 18 Year Old has been crowned Supreme Champion Spirit at the 2025 International Spirits Challenge (ISC) in London. This prestigious honor marks Yamazaki’s third consecutive win, following Yamazaki 25 in 2023 and Yamazaki 12 in 2024. It’s the first time in ISC history that the same brand has won the

Bourbon and Whiskey News

New York’s Black Button Distilling Saved from Closure and Bankruptcy

New York’s Black Button Distilling Saved from Closure and Bankruptcy Read Post »

Investment by Blackstar Company Keeps Rochester Distillery Open. Black Button Distilling, Rochester’s largest bourbon distillery, has been saved from bankruptcy through an investment by the newly formed Blackstar Company. Blackstar is led by industry veterans Kris Comstock and Ray Franklin. The move ensures that Black Button will continue operations across its portfolio of spirits, including

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