Lynchburg, Tenn. (December 1, 2025) — Jack Daniel’s Tennessee Whiskey is once again spreading holiday cheer and giving back through its annual “Barrel Tree” sale, benefiting Operation Ride Home, a national program dedicated to helping junior-enlisted service members and their families travel home for the holidays. Barrels from 12 Jack Daniel’s Barrel Trees on display […]
360: Inside the Estate Whiskey Alliance at UK’s Beam Institute Read Post »
We sit down with Alexa Narel, Operations Manager for the Estate Whiskey Alliance, and Landon Borders, Director, to explore how the Alliance is reshaping the future of whiskey grain, sustainability, and transparency. Bourbon Lens heads to Lexington, Kentucky for an on-location episode at the James B. Beam Institute for Kentucky Spirits, located at the University
Whiskey & Waffles: New Jack Daniel’s Rye Finished in Table Syrup Barrels Read Post »
The New Experimental Finish Expands Jack Daniel’s Unique Distillery Series Line The Jack Daniel Distillery has announced Distillery Series #16, a new limited-release Tennessee Rye Whiskey finished in table syrup barrels. The whiskey joins the brand’s experimental Distillery Series, which highlights innovative techniques and unique barrel finishing approaches. Tennessee Rye with a Syrup Barrel Twist
359: Field of Dreams Whiskey – Baseball, Bourbon, and Blending History Read Post »
Bourbon Lens sits down with Field of Dreams Whiskey Co-founders Andy Keller and Drew Storen, former Major League Baseball pitcher, to talk about how their shared passion for the game and great whiskey turned into one of the most unique whiskey projects in America. The conversation dives into the origin story of Field of Dreams
Duck Club Bourbon Launches with Two Expressions in Partnership with Country Music Star Read Post »
Riley Green Just Announced a New Venture with Two Whiskey Releases. Morningside Brands, Inc., a Memphis-based premium spirits company, has announced a new brand partnership with platinum-selling country artist and four-time CMA Award winner Riley Green for the launch of Duck Club™ Bourbon. The partnership aims to blend authenticity, outdoor heritage, and whiskey craftsmanship into
358: Southern Distilling’s Pete Barger on American Whiskey Read Post »
Jake and Scott welcome back Pete Barger, Co-Founder and CEO of Southern Distilling Company and Statesville Contract Distilling, for an in-depth conversation about the growth and innovation happening in North Carolina whiskey. Pete shares insights into the distillery’s world-class production operations and how Southern Distilling has positioned itself as one of the largest producers of
